2018 was the biggest year for mobile yet. According to App Annie, there were 194 billion downloads and $100 billion was spent in app stores (forecast to grow to $120 billion in 2019).
App Annie’s annual State of Mobile 2019 market report, explores how mobile has transformed every industry across the globe and become a mainstay of consumers’ daily routines, identifying key indicators behind the booming mobile economy and exploring the market trends you need to watch in 2019.
- Industry leaders: See the top apps and companies across markets and categories
- Shopping: How mobile has transformed the retail industry
- Fintech: What we can learn from adoption of finance and mobile banking apps
- Gaming: Uncover how mobile became the leading gaming platform
- Marketing: Learn how mobile advertising best practices are evolving and leading to growth in digital ads
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